Did you know that 70% of women wear the wrong bra size? Are you one of them?

The best advice we can give for choosing a bra is to get one that fits and is made of comfortable fabric. A bra is right next to your skin all day long, so if it’s a little scratchy or tight when you try it on in the store, it will drive you crazy by the end of the day.

A well-fitting bra is healthy for your breasts as it is comfortable and supportive. It should look good and feel great. An ill-fitting bra is not only uncomfortable but can contribute to a host of other problems such as bad posture, back ache, rashes, soreness, headaches and neck strain. A good bra can become a bad bra just by getting older! Too many women wear these old bras not realising that they are poor fitting due to the fact these bras have lost their support features.

Worse still, some women continue to buy the same bra size even though their breast shape and size may have changed – be fitted and be comfortable! To avoid the problems associated with an ill-fitting bra, it is essential that women be correctly fitted for their bra size. Where possible, it is advised by manufacturers that fittings should be conducted every six months to allow for natural fluctuations in breast size.
Breasts change size and shape over time for a number of reasons including weight gain, weight loss, menstruation, pregnancy, menopause and use of the oral contraceptive pill.

A regular fit and measure should re-align the bra size with the breast shape. You can get fitted for a bra at most major department stores and specialty lingerie boutiques. Good bra fitters are trained by the manufacturers so that they know each and every style, size and material that is available. They are there to make sure that you are happy and comfortable with what you buy. Don’t worry about being shy or embarrassed, these ladies know their stuff – after all, it’s their job. Don’t be pressured into buying something that is uncomfortable. A bra fitter can only get it right if you give them lots of feedback e.g. “It feels too tight around my back”, “I don’t like the bulges under my arms”, “It is cutting into my breasts and they are sticking out the top of the bra”, and so on. Take responsibility and ownership of your own body – if you don’t like it don’t buy it.